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        Marketing & sales

        Commercial excellence in B2B environments

        How do best-in-class B2B players develop customer preference and maximize margins?

        Integrated Mobility Platforms

        How to win the customer in tomorrow’s world of smart mobility

        25 %
        % of organizations using advanced analytics-based sales performance management (SPM) solutions by 2020 to optimize sales compensation plans (source: Gartner)
        > 10 %
        % compound annual growth rate of US digital marketing by 2021 (source: Forrester)
        25 %
        % of Facebook in net US mobile ad revenues in 2017 (source: AdWeek)
        Challenges

        The continuing progress of digitalization has led to radically new relationships between companies and their customers. It significantly changes day-to-day ways of shopping, interacting with others, learning, and choosing suppliers, both online...

        Services

        Arthur D. Little is widely recognized for its excellence in marketing & sales consulting. Whatever your company is facing, we can help address the issues by providing a strategic perspective and developing innovative solutions.
        ?

        Results

        We work side-by-side with our clients to build adequate marketing & sales innovative solutions and make change happen.

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